This sounds cool:
This year, DirecTV will have its own stages at the music festival portion of South By Southwest (SXSW) so it can broadcast concerts live. Performers this year include Pete Townshend, The Stooges with Iggy Pop, David Byrne, Ozomatli, Taylor Hicks (seriously!), Amy Winehouse, Buzzcocks, Interpol, Razorlight, Hot Hot Heat, The Bravery and Booker T.
DirecTV subscribers can watch SXSW performances on channel 101 from March 14-18.
– via TVSquad