HTC’s Beats Buying MOG, New MOG Windows and iPad Apps, Sony Music Unlimited Coming to iOS Devices Soon

MOG for Windows
MOG for Windows

About a month ago, there were some rumors that music streaming service MOG was for sale. Those rumors were quickly refuted by MOG founder and CEO David Hyman. Well, fast forward to last week and the big news was that HTC’s Beats unit (more commonly known as Beats by Dre) had basically bought MOG for a cool 12 million [electronista.com]. What’s does this mean to you? Not much really I suppose, but I’m personally just a little bit curious about what will happen with MOG MMN which serves ads on this very site (look up). In an attempt to steal some headlines from the news of their possible sale, MOG just launched a Windows app on Friday (Mar 23) which I downloaded and found to be utterly lacking. It’s basically just the HTML5 site housed inside of a windows shell. I really didn’t find that the app provided any significant marginal utility over the HTML 5 site, which worked just fine for me up until now. Last and probably most importantly (in my opinion), MOG just launched an iPad app on Sunday (Mar 25) which actually looks pretty damn good. I’ve had some troubles with the MOG mobile apps in the past (I actually had to uninstall the Android app once to get it to stop playing), but after a few minutes of fiddling this iPad App, it seems like a might be a realy winner. They might have less subscribers than the Swedish streaming giant, but kudos to MOG for beating Spotify to the punch on this one.

MOG for iPad
MOG for iPad

Finally, the mobile streaming arena is about to get a little more crowded when Sony Music Unlimited launches for iOS devices “in a few weeks” [CNet]. The Music Unlimited app is currently available on Android devices and the PS Vita (which is actually news to me).

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