In an effort become a cool beverage that people blog about, the drink of choice at Sterling Cooper, Jack Daniel’s, is putting together a bunch of free invite only shows in various locations throughout the US. In New York, we will be treated to Rogue Wave at Le Poisson Rouge on October 6, 2008. Enter here or here.

Enjoy Jack Daniel’s and music at an invitation-only live show. If you’re 21 or older, the experience could be yours when you sign up. Attendance is limited. Jack Daniel’s and music — the perfect mix.

Jack Daniels Studio N. 7 Scheduled Events
09/22/2008 Columbia, SC The New Pornographers
09/24/2008 Miami, FL DJ Irie
10/02/2008 Gainesville, FL The Black Angels
10/06/2008 New York, NY Rogue Wave at Le Poisson Rouge
10/19/2008 Tallahessee, FL The Bravery
10/26/2008 Denver, CO Drive-By Truckers
11/03/2008 Charleston, SC Black Lips